Category: Guides
Service – Let’s get ready to rumble!
With the weather beginning to warm up and the track day season fast approaching, I caught up with the mercurial Mr Steve “Rookie” Rooke, Head of Servicing at Ariel in Somerset, to ask him if …
Results -The Big Insurance Survey 2025
Owning an Ariel is, let’s be honest, a considered choice. Famous for low depreciation, the ‘petrol-head maths’ needed to justify a purchase of an Atom, Nomad or Ace is often pretty straight forward. Until, that …
Pistonheads Atom 3/3.5 Buyer’s Guide
Those fine fellows over at Pistonheads have put together a new buyers guide for the Atom 3/3.5. It is actually pretty good, with only a few inaccuracies. If you are in the market for the …
Guide to helmet comms
So, you’ve found a friend and want to have a chat via helmet comms. But what features do you need to consider? Ariel Atom owners Matt P and Bob S share their thoughts… Matt I’ve …
A guide to the UK Atom 4 option list
After almost three years poring over the options list waiting for his new build Atom 4, owner Simon Hart shares a run through of his choices in this detailed video overview.
Visiting the UK factory
A mile outside of the sleepy town of Crewkerne in Somerset, lies the beating heart of current day Ariel machinery – the factory. In addition to the dedicated build bays and service facilities, the factory …
Guide to UK track days
Your first track day Track days are pretty informal affairs, but there’s still a process to get through before you’re allowed out on the circuit. Where track days really beat racing hands down is with the …
Guide to helmets
So, you need a lid to wear in your Atom, but which one? And what type? Bike or car? Is there that much difference? Well, yes, there is. Meyrick Cox gives some guidance on choice, …