Want to work for the competition?

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Bruce Fielding
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Want to work for the competition?

Post by Bruce Fielding » Mon Oct 30, 2017 9:40 am

Saw this in the vacancies pages (I presume you have to move to Norfolk...) :

Strategic role with responsibility for leading the marketing of a brand with exceptional heritage and ambitious growth objectives as it enters its next phase of development as part of an international group.

THE POSITION

Lead a small but growing team responsible for all aspects of brand communications including events, marketing collateral, website (including ecommerce), merchandise and licensing; Construct and implement a long-term marketing road map to drive sales performance and growth; construct strategy to best leverage XXXXX’s motorsport credentials to elevate the brand and product portfolio; Develop regional and country-level marketing plans to deliver against commercial objectives.  Ensure successful delivery of marketing campaigns are in line with sales strategy;
Ensure that customer experience is placed at the centre of XXXXXs’ operations.  Channel a singular voice of the customer across all areas of the business, monitoring full customer journey from initial contact, purchase and after sales support; Define and implement clear corporate identity guidelines to be adhered to by all internally and externally.
Ariel Atom Owners Club founder, based in Central London

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